Harpers Wine & Spirit Trade News

TWE announces two UK hires

Published: 07 December, 2023

Premium Australian wine company, Treasury Wine Estates (TWE), has announced two key UK hires for the business.

Friday read: Snoop Dogg Q&A

Published: 25 May, 2023

With Cali Red and Rosé to his name, the Doggfather speaks to Andrew Catchpole about his partnership with Treasury Wine Estates’ 19 Crimes label and his take on the world of wine.

Treasury bags new format extension as conversation around alt packaging grows

Published: 13 June, 2022

Treasury Wine Estates (TWE) has added a new bag-in-box (BiB) release to its high performing 19 Crimes portfolio, with the launch of its Revolutionary Rosé now available.

Treasury smashes into hard seltzers with 19 Crimes

Published: 12 July, 2021

Treasury Wine Estates’ (TWE) augmented reality wine brand, 19 Crimes, is moving into the hard seltzer category where the company is looking to broaden its appeal among a new generation of drinkers.

19 Crimes named UK's favourite supermarket wine

Published: 23 November, 2020

The most popular supermarket wine in the UK is 19 Crimes Red, according to a survey of 4,500 wine lovers.

Are you being served by AI?

Published: 23 February, 2018

Jo Gilbert tracks how artificial intelligence is emerging from the shadows, along with augmented reality, to become the ultimate interactive collaborator

TWE launch targets growing male millennial segment

Published: 01 September, 2017

Treasury Wine Estates (TWE) has unveiled the latest product in its "male millennial" wine range, in a bid to cement its position in this increasingly sigificant category.